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Morlife scores a double win at the 2011 Australian Business Awards

Friday, 22nd July 2011.

 

Australian Business Awards

 

 

 

Morlife has been recognised among Australia’s most progressive organisations, winning the Australian Business Award for “Innovation” and “Best New Product” for its Goji antiox Wholegrain Toasted Muesli.

The Australian Business Awards program, now in its sixth year, recognises organisations that demonstrate the core values of business excellence, product excellence, corporate responsibility, sustainability and commercial success in their respective industries. A total of 928 organisations participated in the 2011 Awards.

Commenting on the win, Dr Warren Stewart, Morlife Business Owner said: “This award reinforces our commitment to developing truly functional foods (ie: those that are nutrient dense) as simple nutritional solutions to enable consumers to gain wellness. The health food industry is very confusing for the average consumer and solutions must focus on simplicity and effectiveness. Morlife is dedicated to research and education to clearly show how consuming functional foods will lead to improved nutrition. We have all been far too brainwashed to think most food is okay. The truth from nutritional research is that our food falls way short, in providing the nutrition we need to be really well. Morlife must think outside “normal thinking”, and be truly dedicated to the commitment of innovation in developing functional food, which is way more nutrient dense, so that we all can gain wellness, and as a consequence – Get more out of life”.

Tara Johnston, Program Director of the Australian Business Awards, said the standard of entries for 2011 was a testament to the strength and resilience of the Australian economy.

“Australian businesses continue to adapt business processes, invest in product development and develop dynamic e-business initiatives that increase productivity and quality standards for all. The Australian Business Awards provide a welcome opportunity for organisations committed to business and product excellence to receive recognition throughout their respective industries for driving positive business outcomes,” said Johnston.

“We are proud that the Awards continue to promote the key values in the workplace which foster a vibrant organisational culture and encourage enterprise, product innovation, service excellence, marketing excellence, environmental sustainability and community contribution. We would like to congratulate all the 2011 winners for achieving exceptional results within the respective award categories.”

For additional information on Morlife or to obtain product samples, contact Morlife on 07 5571 7744 ext 116. Morlife products are sold online at www.morlife.com, in select health food stores, Costco and Woolworths.

About Morlife

Morlife is an Australian owned and operated company, established on the Gold coast, Queensland in 2002 and has been leading the development in functional foods in Australia ever since.

 

About the Australian Business Awards

The Awards commenced in 2005 and are open to all private, puplic and non-profit sector organisations operating in Australia. This includes multi-national subsidiaries, government departments, agencies or bodies, franchisors and non-government organisations. The mission of the Australian Business Awards is:

  • To conduct an annual awards program with regional recognition and global significance;
  • To recognise and honour corporate and product excellence;
  • To continuously develop dynamic and rigorous framework of assessment;
  • To ensure that the assessment process is fair and objective, free of bias or influence; and
  • To provide a viable world-class initiative that is technologically advanced for consumers and the business community

Details regarding the Awards program can be obtained at www.businessawards.com.au